'Save the Joeys' or baby kangaroos! Adidas removes themselves from the culling of kangaroos for their leather to manufacture shoes worn by premier league stars like David Beckham, even after he stop wearing them back in 2006. Animal welfare groups fought hard to boycott shooting the adults, then clubbing the defenseless young kangaroos finally came to an end. Adidas was applauded on September, 3rd 2012 when they helped save over 1 million of those lovable creatures. Phillip Woolley, EU Campaign Director for the AWPC of international operations headed this cause and was successful in doing just that after ten years of trying to get giants like Adidas to finally agree after much pressure from wildlife environmentalist. Even though the hide of these lovely pouch hoppers is 4 times stronger than a cows, that's not enough of a reason to use them for shoes, car interiors and motorcycle seats.        The commercial kangaroo industry would like you to believe that these animals are so populated that they are not enough funds to control irreparable damage that they do to the environment in 'plague proportions' and it helps keep the population of the 'pest' down to a controlled level, but that's a fear spun out of control! The truth is they are coming close to being extinct and with support from the government with public funding from the RIRDC research groups to help these markets of this industry. Also, without skilled ecologist to confirm these results the true data is hidden in numbers, kangaroos are in deep trouble and companies like Adidas are trying to do their part in helping refill the Australian landscape before it's too late! Look it up for yourself www.kangaroosatrisk.net  I did and was shocked. Thank you Adidas for caring that much. Sandi Jones